Why I’m Joining YouTube Red

DISCLAIMER: This post may contain “affiliate” links to products and services I recommend. I’ll receive a small commission if you decide to purchase one of these products or services. I only recommend products I genuinely believe will help you in running your freelance business.

There’s been plenty of wailing and gnashing of teeth surrounding YouTube’s announcement of it’s new “Red” membership.

And while there are plenty of good points being made, I’ll be joining YouTube Red as soon as it’s available (and think you should too). Here’s why:

1. The Nay-Sayers Actually Have No Idea (Even If They’re Right)

You’ll find plenty of people already predicting YouTube Red’s demise, or how it’ll be bad for Creators or how it’s all about making money… and on and on.

And, it hasn’t even launched yet!

Truth is, nobody (not even Google) knows how this is going to pan out.

So, while the nay-sayers may end up being right if YouTube Red does any of the above… it’s not because they have any kind of special insight. It’d simply be dumb luck.

Feel free to ignore anyone predicting YouTube Red’s future (including me).

2. It’s a Win-Win For Viewers and Creators

While it’s future may be uncertain, YouTube Red’s value proposition for both viewers and creators isn’t.

Nobody likes watching the ads.

As a content creator, I’m not 100% comfortable with making my money off of them either.

So, viewers win by avoiding the interruption and creators win by not making their money off Viagra ads.

I like the idea of being able to support the channels I follow simply by watching their videos… and not suffering through the ads attached to them.

And YES! I know I could just use AdBlock. But, I’m not a douche and I actually want to help support the channels I watch.

Before YouTube Red, I didn’t have any good options. Now, I do. Not be a douche AND not suffer through annoying ads. Yes, please.

Plus, it comes with a Google Music subscription. Uh, why wouldn’t I do this again?

3. It Was My Idea

Ok, not really… but I did write a really long blog post about why I think the ad-revenue model is broken.

The current model creates a click-bait culture that rewards publishers who are good at writing headlines and not necessarily at creating substance in their content.

A subscription-based model like YouTube Red is a step in the right direction (IMHO) because it pays based on watch time and not views.

So, you make money if people actually watch your video… not just click on a deceptive title.

Of course, I know I’m probably “unbearably naive” for some people’s taste… but I’ll be joining YouTube Red and I hope you will too.

Do you want high-paying freelance clients?

I’ll show you what I learned over the last 15 years about building a 100K freelance business from complete scratch. What I did to land projects with Inc. Magazine, Tim Ferris, Lewis Howes, Michael Hyatt and others. Just enter your email address in the box below and let’s get started:

Leave a Reply on Twitter

Due to excessive spam, I’ve disabled comments on my website. If you have a question or would like to leave a comment, don’t hesitate to contact me on Twitter.

You might also like

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on reddit
Reddit
Share on pinterest
Pinterest
John Morris

JOHN MORRIS

I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

The simple secret to high-paying freelance clients?

Enter your email below and I’ll show how to charge more and build a 100K freelance business from scratch:

Clients Like:

Inc. Magazine Logo
Lewis Howes Logo
Ray Edwards Logo

WHAT OTHERS ARE SAYING

Ray Edwards

I recommend John every chance I get. If every person I worked with were as committed to excellence, punctuality, value, and unquestionable integrity… the world would be a better place. Highest recommendation.

Chris Aitken

He significantly improved my site through his expert knowledge of PHP, CSS and Javascript. Would definitely recommend John to others.

Lori Grant

John did an outstanding job on my project. I highly recommend him and look forward to working with him on future projects.

Daniel Mohlendick

On the Freelancing on Upwork course: “This is by far the best course i have watched on Skillshare!! Thank you so much.”

Xan Barksdale

Xan Barksdale

Very professional worker who is extremely knowledgable in WordPress and Wishlist Member. I would definitely hire again.

Bob Patterson

Not only is John a very talented programmer and developer, he is also an excellent communicator. He has a talent for taking complex subjects and communicating them in terms that anyone can understand. This is a rare combination. This ability has enabled me to take my skills and knowledge to the next level. Thank you John for for all that you do.

Sukh Plaha

John is a fantastic and patient tutor, who is not just able to share knowledge and communicate it very effectively – but able to support one in applying it. However, I believe that John has a very rare ability to go further than just imparting knowledge and showing one how to apply it. He is able to innately provoke one’s curiosity when explaining and demonstrating concepts, to the extent that one can explore and unravel their own learning journey. Thanks very much John!