What Keywords Should Freelancers Try to Rank For?

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DISCLAIMER: This post may contain “affiliate” links to products and services I recommend. I’ll receive a small commission if you decide to purchase one of these products or services. I only recommend products I genuinely believe will help you in running your freelance business.

Every single day, potential clients go online and search for freelancers to hire. Doesn’t matter what service you provide, what industry you’re in. Your clients are online and searching for someone who does what you do.

So, how to do you show up in those searches?

Can you imagine how your freelance business might change if you ranked #1 for a search that got 5,000 hits per month? Or 10,000? How many freelance jobs could you get just by ranking for a single high-traffic keyword?

Well, it all starts with keyword research. Figuring out what words those potential clients actually use when searching on Google. What keyword phrases have high “commercial intent” and which ones are just information-seekers.

And then, once you’ve figured what keywords you need to rank for…

What do you do with it?

By the way, this is a snippet from the full 33 minute and 49 second video, How to Rank In Google for Key Freelancer Searches, from my Let’s Talk Freelance course on Skillshare. Learn how to get free access to the full course here: https://letstalkfreelance.com

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John Morris


I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

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