She was terrified to f*** with me.
Vulgar maybe, but that was just the truth of it. And, it wasn’t because I’m a big ogre of a man. It was because of my huge… audience. 😉 She was a client of mine several years back and we’d had a falling out.
I’d caught her talkin’ sh** in an email.
And, of course, the thing we were at odds over… she was wrong on.
But, clients often think they know everything… or they can treat you like dog crap just because they’re paying you. I’ve always had a “burn the bridges” mentality when it came to that. I’d go broke before I let a client play me like that.
That’s just how I roll.
I’ve been broke.
It doesn’t scare me.
Now, she had a big audience herself. She was pretty well-known online. So, when I wrote my curt email ending the relationship and explaining in no uncertain terms exactly WHY I was doing it…
I half-expected her to come after me.
Honestly, I kinda wanted it.
I was ready for war! Haha.
Again, that’s just how my mind works.
But, she didn’t. Not a peep. In fact, she contacted me about 6 months later on Twitter all but begging me to come back and work with her. Of course, I said no. Fool me once… but, it was an interesting lesson for me.
Because, I had figured out WHY she didn’t come at me.
She wanted to, apparently… but was worried.
Because my online audience was bigger than hers.
And, she didn’t want to get into a big battle online — that she might lose.
Especially since she’d realized she was wrong about the whole thing (which was why she begged me to come back). In any case, that’s one of the many side benefits of building your own audience as a freelancer.
It’s not just how much easier you’ll land clients.
Or that you’ll land higher quality clients.
Or, that they’ll value your ideas and opinions more.
They also won’t want to f*** with you. And, THAT… might be worth more than all the other benefits combined.
Anyhoo, I show you how to build this kind of “don’t eff with me” audience *specifically for use as a freelancer* in my AM2 Protocol course. You can learn more about it here:
https://johnmorrisonline.com/course/systematic-content-marketing-for-freelancers/
BTW, a version of this course is also on Skillshare (as you’ll see on the above page). It’s named different (Turn Content Into Clients) because Skillshare is strict about their guidelines there, but it’s the same course.
So, if you want it there… that’s an option.
All the links and info are the link above.
Later,
John
