The untold story of Blockbuster

A lot of people use Blockbuster as an example.

Rightfully so… their fall from grace is a poignant reminder that anyone can crash and burn no matter how great things are going now. But, there’s a part of that story almost no one talks about…

That I think is the most important lesson.

A lot of people dig into the why…

And the how.

Which is all important.

But, also kinda obvious. They were arrogant, slow-moving and made some bad business investments — and they got burnt. Yeah, no kidding. But, this other part of the story is the thing I constantly think about it.

The thing that keeps me up at night…

Because a similar thing happened to my dad.

And, it’s the reason WHY I grew up in a rat-infested trailer house. Why I went days at a time without eating. Why I wore donated clothes and got made fun of at school by the kids who used to own those clothes.

All the misery and heartache I endured…

It all could have been avoided had my dad learned that lesson.

And, acted accordingly.

It’s one of the things I’ve vowed to never do… so my kids don’t have to go through what I did. It’s what keeps me motivated even though my life is essentially made at this point and I could retire any time I want.

In any case, I cover it in Lesson 1 of my Ascension Matrix course.

Right now, you can grab the course for a cool $110 OFF the regular price. But, the time on that is rapidly slipping away. That launch week discount ends at 11:59pm CST tonight — so just a few hours left.

If you want in…

It’s time to pot or get off the shyte.

You get lifetime access so you can grab it now, while its at its lowest price, and go through it at your leisure. But, up to you.

You can learn more about the course and the offer here:



P.S. If you’re a patron of mine on Patreon, you already have access to this course (and all my courses) on Patreon here:

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That’s been the top, so far. The highest I’ve hit on Skillshare. And that IS just Skillshare. Doesn’t count Udemy, sales on my own website,

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John Morris


I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

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Andrew Malone

Andrew Malone

John Morris is exceptional in his ability to give focused insight into Freelancing and starting one’s business. His direct methods inspire confidence in his honesty.

Ray Edwards

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Michael Skye

Michael Skye

John is a man of integrity, who gives generously of himself to projects and people he cares about.

Aaron Gott

Aaron Gott

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Sukh Plaha

John is a fantastic and patient tutor, who is not just able to share knowledge and communicate it very effectively – but able to support one in applying it. However, I believe that John has a very rare ability to go further than just imparting knowledge and showing one how to apply it. He is able to innately provoke one’s curiosity when explaining and demonstrating concepts, to the extent that one can explore and unravel their own learning journey. Thanks very much John!

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Jim DeJonge

Jim DeJonge

John has a relaxed and engaging manner. His advice is solid and the explanations are well thought out.

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On the Freelancing on Upwork course: “This is by far the best course i have watched on Skillshare!! Thank you so much.”

Oliver Wainwright

Oliver Wainwright

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