The Poor, Stupid, Ugly Developer

It was my junior year of high school.

I remember it vividly. The moment everything switched. Up to that point, I was the class mule. The butt of every joke. Picked on relentlessly. Ugly, poor, stupid. Whatever they could think up… I got attacked with it.

For over 10 years of my life.

After awhile, you start to believe it.

You start to believe something is wrong with YOU.

And, there’s nothing you can do to change it.

Then, I grew three inches and put on 30 pounds of muscle in one summer (with a lot of hard work in the weight room, mind you). That next football season, I had a breakout year and became the “star” of the team.

And, suddenly everybody was my new best friend.

Kids who just a year before called me every name in the book…

Were suddenly terrified of me and kissing my [email protected]

It was weird.

And, I never would’ve believed it was possible…

On the other side of it.

But, sure enough, it was.

Anyway, it’s immediately what I thought of when I read this from Lona:

“Awesome details of every aspect of your Upwork Profile. I got immediate results of connects from a client the first day i changed a few things applying the tips he gives. i suggest changing your profile as you go thru the course with him and not wait till you watch the whole thing.. step by step… ty for a great course.”

I get this all the time.

Freelancers who feel like that ugly, stupid me when they first give Upwork a try. No responses. No hires. No money. And, you can start to believe there’s something wrong with YOU.

And, that there’s nothing you can do to change it.

Then, they try what I teach in my Upwork 101 course…

And, it’s like they put on 30 pounds of client-getting muscle.

Suddenly, clients start responding. They’re excited to talk to you. They’re eager to hire you. You start getting work. You’re making money. And soon, you start thinking about raising your rates and how you expand.

And, it’s all just really weird.

Even as I’m writing this, I know it sounds ridiculous.

Like, “Yeah right!”

Hell, I wouldn’t even believe if it hadn’t happened to me.

It just doesn’t seem like that much changed.

A skeptic wouldn’t believe the small changes I suggest…

Would have that big of an impact.

But, it did for me.

It did for my little brother.

And, it has for student after student of mine…

Who send me messages just like Lona’s.

Anyway, you can choose to believe that or not, but you can actually learn everything I showed these people… for nothing. As a teacher on SkillShare, I can offer you an exclusive 2-month, no-cost trial.

You can take the course.

Learn everything I taught them.

Cancel any time before the 2 months is up.

And, you won’t pay a penny.

I mean…

Why not at least see if it’ll work for you, too?

Anyway, I won’t browbeat you about it.

Up to you.

Link is here if that makes sense to you:



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John Morris


I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

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John is a fantastic and patient tutor, who is not just able to share knowledge and communicate it very effectively – but able to support one in applying it. However, I believe that John has a very rare ability to go further than just imparting knowledge and showing one how to apply it. He is able to innately provoke one’s curiosity when explaining and demonstrating concepts, to the extent that one can explore and unravel their own learning journey. Thanks very much John!

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Oliver Wainwright

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Michael Skye

John is a man of integrity, who gives generously of himself to projects and people he cares about.

Aaron Gott

Aaron Gott

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Thabo Motsoahae

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Steve Dimmick

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Lewis Howes

John is amazing at building membership sites. He converted one of my sites over from it’s existing (hardly working) platform over to the clean and simple to use WishList membership platform. I highly recommend using John and WishList for any of your membership site needs.

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Daniel Mohlendick

On the Freelancing on Upwork course: “This is by far the best course i have watched on Skillshare!! Thank you so much.”

Jim DeJonge

Jim DeJonge

John has a relaxed and engaging manner. His advice is solid and the explanations are well thought out.

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Jason Rumley

John has a habit of over-delivering on the expectations he sets up. That’s why he’s the best.

Bradley Smith

John and I have worked together on numerous projects. John is very quick and efficient and was a pleasure to work with.