Several years ago, I was in a really tough spot with my freelance coding business. I kept getting undercut by low bidders on Elance and oDesk and it was hurting my family financially. Then, I discovered a little-known strategy for branding yourself as a coder. Now, I turn down more work than I accept, clients gladly pay my fees and, I’ve left the Elance bidding wars behind forever. In this episode, I share that same strategy with you and show you how you can implement it in your freelancing business.
The answer: You’re not branding yourself effectively. If you were, your potential clients would never hire another developer just because they’re cheaper. As business guru, Tom Peters, puts it: “All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.” Of course, the big question is… how do you brand yourself effectively and fix your “outsourcing problem”?
The simple secrets to high-paying freelance clients
What makes clients willing to pay $5,000, $10,000 even $20,000 and up for your services? Download and install my mobile app and I’ll show you. It’s free. Just click the button below:
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John is a fantastic and patient tutor, who is not just able to share knowledge and communicate it very effectively – but able to support one in applying it. However, I believe that John has a very rare ability to go further than just imparting knowledge and showing one how to apply it. He is able to innately provoke one’s curiosity when explaining and demonstrating concepts, to the extent that one can explore and unravel their own learning journey. Thanks very much John!
Not only is John a very talented programmer and developer, he is also an excellent communicator. He has a talent for taking complex subjects and communicating them in terms that anyone can understand. This is a rare combination. This ability has enabled me to take my skills and knowledge to the next level. Thank you John for for all that you do.
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