Stalking your clients like Batman in a dark alley

Was telling my son Jantz this.

There’s a reason Batman is the de facto “leader” of the DC heroes. No special powers. No mythological origin. Just a guy — with an uncanny focus and obsession with his mission in life.

A perfect example is Justice League: Doom.

The villain, Vandal Savage, systematically eliminated all the Justice League heroes (Superman, Green Lantern, Flash, Wonder Woman, etc) so he could execute his evil plan without them interrupting.

And Batman, of course, escapes the trap he was in.

And discovers all the other Justice Leaguers are in trouble.

And, he immediately knows exactly how to free them all. He gives Wonder Woman a syringe to stop J’onn J’onnz from burning. He tells Flash to phase through on an iceberg to remove the bolt in his wrist. He orchestrates a surgery to remove a kryptonite bullet from Superman.

And, the entire time they’re all wondering the same thing:

“How the hell did he know exactly what to do?”

The answer?

He’d stalked every one of them, learned everything he could about them and had developed plans for how to “neutralize” them if they ever went rogue. In fact, Savage stole those plans off Batman’s computer.

That’s how HE was able to take them all out.

Batman knew them better than they knew themselves.

Which is really HIS super power:

Information.

And the relentless pursuit of it…

When it comes to both his enemies AND his allies.

There’s a lesson there, Robin.

Matter of fact, I was watching a video from the super-guru, Todd Brown, the other day and this was one of his top 3 mistakes marketers make. They guess or assume when it comes to what their potential clients and customers want.

They don’t dig in and research so they KNOW.

And, it leads to products and services that flop.

And, messages that don’t resonate.

Less sales. Less clients. Less revenue.

In any case, this is one of the big things we dig into in my 5-Figure Formula course — how to ethically “stalk” your potential clients so you walk in their office, their email or their phone KNOWING exactly what makes them tick.

Exactly what to say to get them to pay attention.

Products and services hit.

Messages resonate.

And, all your “client-getting” just works better.

Anyhoo, it’s all here:

Later,

John

Idea Engine LLC

P.O. Box 245

Winona, MO 65588

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John Morris

JOHN MORRIS

I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

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