Quit lyin’ about Upwork

I ain’t no dumb-dumb…

I know when I say, “the flaw in Upwork’s algorithm”… it elicits an eye-roll or two. “Whatever, dude!” And, maybe I’m being my eccentric self when I say that, but what I’m pointing to is as real as death and taxes.

And, it can send a bunch of new client work flooding your way…

If you know how to exploit it.

So, let me show you, sparky:

What you’re looking at is an interview from Upwork’s former VP of Product and Marketing. It’s nauseatingly-boring corp-speak, but what she’s saying is Upwork’s growth and differentiation strategy is based entirely on NEW freelancers.

They need new freelancers.

It’s how they enter into new markets AND how they beat out other freelancing platforms. Think of a squid slowly slithering its slimy tentacles into every industry, niche and new technology on the planet.

Suffocating its competition.

New freelancers are the tip of those tentacles.

And, how they grow larger and stronger.

But, you likely know the problem.

When you’re new to Upwork, you have almost zero chance competing against the existing Upworkers who have sky-high Job Success cores, long job histories and tons of 5-star ratings and reviews.

How do you beat that?

Well, guess what?

Upwork knows it, too.

And so, it has a dilemma. It needs new freelancers, but those people have no chance up against their existing freelancer-base. And, THAT is the flaw. It’s what Upwork does to compensate.

How it handles that dilemma (and it does) IS the “loophole”.

That’s also why it will always be there.

The trick is how YOU handle it. Do you squander it or maximize it? If you maximize it, you can get a real and significant jumpstart on the platform. But, most squander it because they don’t understand this loophole.

And, they don’t have a specific strategy for maximizing it.

They either copy what they see other successful Upworkers do…

Or they listen to all the generic advice they find on YouTube or Google.

That’s all well-meaning, but none of that is designed specifically to exploit this loophole when you’re NEW. A lot of those Upworkers have been on the site forever before Upwork started doing all this.

They came to the site with already established portfolios…

Or, they just got lucky.

Great for them, but that’s why most of that advice you’ve likely already tried doesn’t work. They don’t even know about this loophole, let alone how to exploit it.

So, how do I know what to do?

I explain that in the “sales” video for my Upwork course, but the gist of it is this… I was struggling with Upwork just like you probably are. And, I stumbled on two blog posts (they’ve since deleted) that explained the algorithm in detail.

That’s where I figured out this loophole existed.

And, it was obvious how to exploit it.

And, that’s what led to me earning 12,524.48 in my first few months after making these changes to my profile. Point is… this isn’t a bunch of generic “do a good job” advice. It’s a specific strategy aimed squarely at exploiting this loophole.

It’s not anything shady.

It’s just about maximizing the opportunity Upwork, itself, gives you.

In any case, maybe Upwork isn’t your thing. Maybe, “exploiting loopholes” is a little too risque for your sensibilities. No worries.

But, if you want a hunk of the 2.7 million posted to the site everyday.

And, don’t mind my eccentricity…

Then, give my R2 Protocol course a look.

That’s where I teach the method I discovered to exploit Upwork’s “flaw”.

Link is here:



Idea Engine LLC

P.O. Box 245

Winona, MO 65588

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John Morris


I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

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Jason Rumley

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John is a fantastic and patient tutor, who is not just able to share knowledge and communicate it very effectively – but able to support one in applying it. However, I believe that John has a very rare ability to go further than just imparting knowledge and showing one how to apply it. He is able to innately provoke one’s curiosity when explaining and demonstrating concepts, to the extent that one can explore and unravel their own learning journey. Thanks very much John!

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Andrew Malone

John Morris is exceptional in his ability to give focused insight into Freelancing and starting one’s business. His direct methods inspire confidence in his honesty.

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Aaron Gott

John has a particular knack for the development and training of others.

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Oliver Wainwright

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Michael Skye

John is a man of integrity, who gives generously of himself to projects and people he cares about.

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