My exact digital marketing strategy

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DISCLAIMER: This post may contain “affiliate” links to products and services I recommend. I’ll receive a small commission if you decide to purchase one of these products or services. I only recommend products I genuinely believe will help you in running your freelance business.

This is what happened when I turned my digital marketing “machine” exclusively toward my courses on SkillShare:
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I went from 5,000 minutes of watch time in April…

To almost 30,000 minutes in August.

And, September is on pace to surpass August.

That’s a 600% increase in watch time. And, this is real money in my pocket, because SkillShare pays its teachers based on watch time. So, that’s also a 600% increase in my earnings from SkillShare since April.

Here’s another one:
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That’s 101 students in April to 441 in August.

An over 400% increase.

None of this is to brag.

It’s to provide you with evidence of the power of digital marketing. And, here’s how this is relevant to YOU. These days, I point this at my courses. But, I USED to point it at my freelancing services.

And, it works just as well.

Probably even better, because services are often easier to sell than products.

So, I just uploaded 14 new lessons to my Freelancing on Upwork course over on SkillShare where I show you exactly what I do to create content and promote my courses. So, you can build a similar machine.

And, I show you how (and why) to use it with Upwork.

But, honestly, you could point it at whatever you like.

And, I show you how in the new lessons.

Anyway, if you wanna learn what I know about digital marketing, what I focus on, how I set it all up, what I automate and what I don’t, how to create content that sells and on and on… it’s in Module 4 of the course.

Link to get no-cost access to the course is here: https://skl.sh/2OIxQrO

Later,

John

P.S. If you’re a Patron, the new module is already uploaded over there, as well. You can download it here: https://www.patreon.com/posts/15080008

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John Morris

JOHN MORRIS

I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

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WHAT OTHERS ARE SAYING

Daniel Mohlendick

On the Freelancing on Upwork course: “This is by far the best course i have watched on Skillshare!! Thank you so much.”

Thabo Motsoahae

John is one of the best instructors I have come across, I learned a lot from his online tutorials.

Ray Edwards

I recommend John every chance I get. If every person I worked with were as committed to excellence, punctuality, value, and unquestionable integrity… the world would be a better place. Highest recommendation.

Xan Barksdale

Xan Barksdale

Very professional worker who is extremely knowledgable in WordPress and Wishlist Member. I would definitely hire again.

Bob Patterson

Not only is John a very talented programmer and developer, he is also an excellent communicator. He has a talent for taking complex subjects and communicating them in terms that anyone can understand. This is a rare combination. This ability has enabled me to take my skills and knowledge to the next level. Thank you John for for all that you do.

Lori Grant

John did an outstanding job on my project. I highly recommend him and look forward to working with him on future projects.

Lewis Howes

John is amazing at building membership sites. He converted one of my sites over from it’s existing (hardly working) platform over to the clean and simple to use WishList membership platform. I highly recommend using John and WishList for any of your membership site needs.