More Non-Secrets of Success From the Jolly Old Saint

To the uninitiated, these kinds of posts will feel like dirty lumps of coal in their stockings. “What? No fizz? No bubble gum bulls!@#. No hype. No sizzle. Nothing to get me wet in the shorts! How DARE he!”

But, to the savvy…

They recognize the truth in them.

Take this from Jerome:

Very few people/”masters” are good at explaining the why.

In my opinion it’s because either they have a high IQ but never figured out the why for themselves(laziness?) or it’s because their IQ is too low to actually get to that level of understanding.

You have mastered the why with php etc, and few people accomplish that feat with anything. Loads of WHAT masters out there.  Too few WHY masters.

I have veered off the coding path and onto other things(still online stuff), but your emails etc remain useful and interesting to me.

So there’s that too.

Universal truth about the slow/patient approach, persistence etc. Took me just under 5 yrs to get to where I’m now, which is right around the corner of a comfortable regular income and longterm financial security.

Have indirectly had dozens of online “mentors” over the years, including you. It’s a process that everyone HAS to go through. Quicker for some, slower for others.

“Universal truths”.

That’s the inescapable reality of all this. Some people seem to think they can compartmentalize their success. Be a great developer, but a sh!@#y human being. Be a successful freelancer with a terrible work ethic. Etc..

Life doesn’t work that way.

Maybe for a time.

But, it’s always fleeting.

And, of course, that’s the “dirty little secret” of these little messages I send you everyday. Sure, they’re about coding or freelancing, business, etc. But, there’s a deeper purpose. It’s about who you are as a person.

Success tends to follow those with work ethic and passion.

Those with persistence and ingenuity.

In any case, take from that what you will. For the uninitiated, another lump of coal for you to toss aside. For the savvy, another universal truth to keep you on your path to success.

Another, more controversial point…

All of this is also the big reason why I freelance.

Many moons ago I recognized the mistake in spending my life and my talents working to make someone else’s dreams come true.  In spending all that time and effort on something I couldn’t pass down to my kids.

Such a waste.

These last 2 months, as my youngest daughter was born, it became even more clear to me. If I worked a regular job, I couldn’t have spent the last 6 weeks at home with my wife and my daughter.

I wouldn’t be here now watching her sleep as I type this.

I couldn’t homeschool my kids.

My kids would essentially be raised by other people.

Ha! No way. I’ve MET other people. I’m good.

So, take this as yet another lump of coal… whatever you do now… find a way to a make it your own. To stop building someone else’s business, making their dreams come true and start building your own.

Something your kids… and their kids… can benefit from.

And, of course, freelancing is one of the simplest ways to make that transition. You can take whatever you do now for work and almost certainly find a way to do it freelance. Building your OWN business.

Not only will you make more, on average.

But, it will be YOURS.

No boss to blather on about “synergy” and “thinking outside the box”. No co-workers to drone on endlessly about how their weekend went…. “I don’t care, Karen. Can you shut up so I can get some work done!”

Just you, your mind and what you can build.

Scary for some.

Liberating for others.

In any case, once you’re ready to get started, take a look at my Beginner’s Guide to Freelance course because it’s going to show you all the things you need to do to get your freelance business up and running.

You can grab a copy over on Udemy here:



P.S. If you prefer Skillshare, you can learn how to get ALL my courses for free there by going to this page:

Who else wants to build a thriving freelance business?

I’ve helped 39,413 other freelancers start and grow thriving freelance businesses. Are you next? Subscribe to my Freelance Secrets newsletter and I’ll show you how.

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John Morris


I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

Who else wants to build a thriving freelance business?

I’ve helped 39,413 other freelancers start and grow thriving freelance businesses. Are you next? Subscribe to my Freelance Secrets newsletter and I’ll show you how.

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Tim Covello

75 SEO and website clients now. My income went from sub zero to over 6K just last month. Tracking 10K for next month. Seriously, you changed my life.

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Michael Phoenix

By the way, just hit 95K for the year. I can’t thank you enough for everything you’ve taught me. You’ve changed my life. Thank you!

Stephanie Korski

Stephanie Korski

I started this 3 days ago, following John’s suggestions, and I gained the Upwork Rising Talent badge in less than 2 days. I have a call with my first potential client tomorrow. Thanks, John!

Jithin Veedu

Jithin Veedu

John is the man! I followed his steps and I am flooded with interviews in a week. I got into two Talent clouds. The very next day, I got an invitation from the talent specialists from Upwork and a lot more. I wanna shout out, he is the best in this. Thanks John for helping me out!

Divyendra Singh Jadoun

Divyendra Singh Jadoun

After viewing John’s course, I made an Upwork account and it got approved the same day. Amazingly, I got my first job the very same day, I couldn’t believe it, I thought maybe I got it by coincidence. Anyways I completed the job and received my first earnings. Then, after two days, I got another job and within a week I got 3 jobs and completed them successfully. All the things he says seem to be minute but have a very great impact on your freelancing career.

Sarah Mui

Sarah Mui

I’ve been in an existential crisis for the last week about what the heck I’m doing as a business owner. Even though I’ve been a business for about a year, I’m constantly trying to think of how to prune and refine services. This was very personable and enjoyable to watch. Usually, business courses like this are dry and hard to get through…. repeating the same things over and over again. This was a breath of fresh air. THANK YOU.

Waqas Abdul Majeed

Waqas Abdul Majeed

I’ve definitely learnt so much in 2.5 hours than I’d learn watching different videos online on Youtube and reading tons of articles on the web. John has a natural way of teaching, where he is passionately diving in the topics and he makes it very easy to grasp — someone who wants you to really start running your business well by learning about the right tools and implement them in your online business. I will definitely share with many of the people I know who have been struggling for so long, I did find my answers and I’m sure will do too.

Scott Plude

Scott Plude

I have been following John Morris for several years now. His instruction ranges from beginner to advanced, to CEO-level guidance. I have referred friends and clients to John, and have encouraged my own daughter to pay attention to what he says. All of his teachings create wealth for me (and happiness for my clients!) I can’t speak highly enough about John, his name is well known in my home.

Sukh Plaha

John is a fantastic and patient tutor, who is not just able to share knowledge and communicate it very effectively – but able to support one in applying it. However, I believe that John has a very rare ability to go further than just imparting knowledge and showing one how to apply it. He is able to innately provoke one’s curiosity when explaining and demonstrating concepts, to the extent that one can explore and unravel their own learning journey. Thanks very much John!

Mohamed Misrab

Misrab Mohamed

John has been the most important person in my freelance career ever since I started. Without him, I would have taken 10 or 20 years more to reach the position I am at now (Level 2 seller on Fiverr and Top Rated on Upwork).

Who else wants to build a thriving freelance business?

I’ve helped 39,413 other freelancers start and grow thriving freelance businesses. Are you next? Subscribe to my Freelance Secrets newsletter and I’ll show you how.