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Do you judge a suit by the tailor’s bill or the fit and finish of the clothes themselves?
Do you judge a car by the MSRP or how it feels when you hit the gas?
Do you judge a dinner by the cost or the taste and tenderness of the steak?
I get this all the time…
Freelancers who complain about freelancing sites like Upwork because clients always go with the lowest bidder.
And, so-and-so from XYZ country can afford to low-ball me… yada, yada.
Look, price is as big of a problem as you allow it to be. Clients aren’t focused on cost… they’re focused on risk.
If all the reviews of a particular movie say it’s terrible… you’re probably not going to drop 13 bucks on it. If your friend tells you the steak is bland, you probably won’t let go of 20 dineros for it.
If you’re on a freelance site and have no job history, no testimonials and no portfolio, a client probably isn’t going to risk a few grand on you.
They see you as a risk.
BUT…
Once you can lower your perceived risk, price becomes less and less of an issue. You become the “safe” option even though you might cost more.
How do you lower your risk?
Lots of ways:
- A killer portfolio
- A sound job history
- Raving testimonials
But, those are the ones you already know…
Here’s an even simpler one for the noobs:
Help them.
Let them actually experience working with you. Provide advice IN your bid. Create content on outside sites like YouTube and StackOverflow and push them to your profile page on Upwork.
Anyway, I get into all this in the video I just released on Patreon called: The Upwork Checklist. Step-by-step instructions on starting from scratch on Upwork.
Get that sucker as a supporting listener on Patreon:
http://johnmorrisonline.com/patreon
And in case, you’re doubting… you can do this. I’m no genius and am able to do it… heavens know you can too because you’re likely much smarter than I am. Just go for it.
P.S. If you liked the show, give it a like and share with the communities and people you think will benefit. And, you can always find all my tutorials, podcast episodes and more on johnmorrisonline.com, @jpmorris on Twitter and youtube.com/johnmorrisvideo.
