What if you could just know what the most popular jobs on any given freelance site were, so you knew what to do to get started freelancing? Well you can. And, in this post, I’m going to show you how to do it.
What we need is a tool called Ubersuggest.
It’s from a guy named Neil Patel.
He’s a “website traffic” guy and it’s free to use.
So, click on over there. In the big search bar you see there, type the URL of the freelance site you want to check. We’ll start with Upwork:
When the results load, click on the “Top Pages” link on the left-hand menu:
What you see here is a list of the top pages on Upwork.com listed by Estimated Visits. So, to be clear… this is real-world traffic data showing you the pages, and thus the services, that actually get the most traffic on Upwork.
Not what Upwork says is the most popular.
Not what some grey-haired, know-it-all blogger (ahem) says is the most popular.
What actually is… based on actual data.
Pretty amazing. Now, as you can see, as of this writing translation services tend to dominate on Upwork. If you’d asked me before I looked all this up, I wouldn’t have guessed that. If you’re a translator or can do that kind of work, get your profile on Upwork ASAP.
To give some context, the page for web development projects on Upwork is buried on page two of these results and gets around 7,000 visits per month. And, good freelance web developers make hundreds of thousand of dollars on Upwork.
Now, imagine Spanish to English translation which gets 329,000 visits per month! 😵
Of course, we can do the same for Freelancer.com:
Here, the results are a bit more varied. We do see translation services. But, we also get building websites, voiceover work, graphic design and so on. You do have to filter through this stuff. Not every page is super useful.
But, it gives you an overall sense of what’s being trafficked on these sites.
So, spend some time with this. Do a little research. Check out the profiles of the freelancers that show up on those most popular pages and see what they’re saying and doing. Use this tool to figure out what services to offer, what to say, what charge…
All, the big questions you might have.
This can help answer a lot of them.
Speaking of answering your freelancing questions, head over to my free tutorial site here and enter your email address in the box at the very top. That’ll get you access to my guided tutorial where I walk you step-by-step through building your freelance business. And, answer all your questions about how to get started, grow and be successful as a freelancer.