How to get more clients hiring you
There are three reason people don’t buy: They don’t want what you have They don’t believe you They don’t believe THEY can do it And, what I find is many freelancers get caught up on that 2nd one. So, they spend all their time conking potential clients over the head with “credibility”. Reviews, ratings, certifications, portfolio, etc. It’s all important. But, it’s NOT how clients decide who to hire. You’ve likely heard the saying: “People buy on emotion and justify with logic.” Credibility is logic. You don’t decide what car you want to buy by going to J.D. Power and