A fledgling freelance photog writes: I am writing this because I can’t sleep atm. It’s almost a year ago that I made the jump to kickstart my dream as a freelance photographer. So I began, calling up the magazines and business I really wanted to work for and booked some small successes in the beginning. Then, I tried a new approach of offering small businesses a free shoot. I started to make as much personal work as I could and promote them on Instagram. I also started going to business meetings where (small) business owners would meet to network and chat. This went surprisingly well
Content is one of my “Big 3” for getting new freelance clients. It’s also my preferred method because it can scale infinitely and it gives even brand new freelancers a shot at getting clients (one great piece of content can be all you need to get started). The problem is a lot of freelancers focus on the wrong things when creating content. They start to think of themselves as a blogger or a YouTuber or a podcaster. And, they start looking at what other bloggers, podcasters and YouTubers are doing and try to emulate that. The problem with that is
Everywhere. There’s no one place that’s going to be a magic bullet. The trick is promoting your stuff on a bunch of different places and that adding up to something significant. Blogging, YouTube, podcasting, Quora, Facebook, Twitter, Instagram… You get the point. Of course, just blasting out a link to your Fiverr gigs isn’t going to get much attention and will likely get you banned or blocked in a lot of places. So, what you need is what’s called “2-step marketing”. This comes from direct mail advertising. Instead of sending a long-form sales letter to a bunch of people via
Hey everyone! To celebrate the launch of my new course(content2clients.com), Skillshare has given me a free 1-year membership to their site (normally $99) that I can give away to ONE of you. So, I’m running a contest over on Instagram.⠀ If you’re not familiar with Skillshare, they’re an online learning platform similar to Udemy or Lynda. But, with Skillshare, you pay a monthly fee and get access to all of their courses. It’s like the “Netflix for learning”.⠀⠀Anyway, if you win this contest, you’ll get a full year of membership which gives you access to all the courses on the platform
My latest course, Turn Content Into Clients, is now live. Here’s the details on what’s in it: When I first started freelancing, I had no idea how to get clients. No plan for how to grow my business. I didn’t know what worked and what didn’t. I took any client I could get, worked on projects I had no passion for, worked with clients I couldn’t stand and was terrified month to month: “Where will the clients come from?” “Will I make enough to pay my bills?” “Will it always be this stressful?” And then, I discovered content marketing. And,
The simple secrets to high-paying freelance clients
What makes clients willing to pay $5,000, $10,000 even $20,000 and up for your services? Download and install my mobile app and I’ll show you. It’s free. Just click the button below:
WHAT OTHERS ARE SAYING
John has a relaxed and engaging manner. His advice is solid and the explanations are well thought out.
On the Freelancing on Upwork course: “This is by far the best course i have watched on Skillshare!! Thank you so much.”
John is top-notch and a great guy to work with.
John is amazing at building membership sites. He converted one of my sites over from it’s existing (hardly working) platform over to the clean and simple to use WishList membership platform. I highly recommend using John and WishList for any of your membership site needs.
John is an excellent teacher.
I recommend John every chance I get. If every person I worked with were as committed to excellence, punctuality, value, and unquestionable integrity… the world would be a better place. Highest recommendation.
John Morris is exceptional in his ability to give focused insight into Freelancing and starting one’s business. His direct methods inspire confidence in his honesty.
I’m a fan. I have completed several of John’s courses. I find him very knowledgeable and he has a great delivery.
John really delivers!
John has a particular knack for the development and training of others.
John has provided expert knowledge and advice on multiple occasions that have helped me better serve my clients. John is a Rockstar!
John has a habit of over-delivering on the expectations he sets up. That’s why he’s the best.
John and I have worked together on numerous projects. John is very quick and efficient and was a pleasure to work with.
John did an outstanding job on my project. I highly recommend him and look forward to working with him on future projects.
John is a fantastic and patient tutor, who is not just able to share knowledge and communicate it very effectively – but able to support one in applying it. However, I believe that John has a very rare ability to go further than just imparting knowledge and showing one how to apply it. He is able to innately provoke one’s curiosity when explaining and demonstrating concepts, to the extent that one can explore and unravel their own learning journey. Thanks very much John!