Bully your way into a client’s wallet

Another lesson learned in the windy sand dunes of Iraq.

The day I arrived on base (I was about 30 days behind everyone else because I had to stay in Kuwait and load all our equipment on the convoys taking them to Iraq)… I had been there less than 5 minutes.

And my platoon sergeant said…

“Hey, glad you made it safe. So, here’s the deal… you’re now a squad leader. And, you’re also going to be our supply warehouse NCOIC (the guy in charge).”

Uh… whaaaaat?

I went from regular ol’ grunt to suddenly in charge of the most important mission our company had on base — and in charge of 15 other people… in a war zone!

Now, there’s a reason WHY that happened.

Which is a story for another time.

But… as you can imagine, that experience taught me a lot.

Including a simple little tactic I’ve used (and never told anyone about until now)… to burrow deep into the psyche of your clients and make them fear ever getting rid of you. And, willing to pay you nearly any fee you demand to keep you on board.

And, it has nothing to do with how skilled you are.

Or, being a good communicator.

Nothing like that.

Anyway, I made a quick recording where I tell the story…

Show you the tactic…

And, teach you how to start using right away…

To get more clients and higher fees.

As per yoozh… it’s in the app. Here:


Give it a listen.


Then, write me and tell me how awesome I am. 😀



P.S. If you don’t have the app, yet… first, 30 lashes for slackery. Second, that link will walk you through getting it installed.

Idea Engine LLC

P.O. Box 245

Winona, MO 65588

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That’s been the top, so far. The highest I’ve hit on Skillshare. And that IS just Skillshare. Doesn’t count Udemy, sales on my own website,

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John Morris


I’m a 15-year veteran of freelance web development. I’ve worked with bestselling authors and average Joe’s next door. These days, I focus on helping other freelancers build their freelance business and their lifestyles.

The simple secrets to high-paying freelance clients

What makes clients willing to pay $5,000, $10,000 even $20,000 and up for your services? Download and install my mobile app and I’ll show you. It’s free. Just click the button below:

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Bob Patterson

Not only is John a very talented programmer and developer, he is also an excellent communicator. He has a talent for taking complex subjects and communicating them in terms that anyone can understand. This is a rare combination. This ability has enabled me to take my skills and knowledge to the next level. Thank you John for for all that you do.

Chris Aitken

He significantly improved my site through his expert knowledge of PHP, CSS and Javascript. Would definitely recommend John to others.

Andrew Malone

Andrew Malone

John Morris is exceptional in his ability to give focused insight into Freelancing and starting one’s business. His direct methods inspire confidence in his honesty.

Bradley Smith

John and I have worked together on numerous projects. John is very quick and efficient and was a pleasure to work with.

Jason Rumley

Jason Rumley

John has a habit of over-delivering on the expectations he sets up. That’s why he’s the best.

Jim DeJonge

Jim DeJonge

John has a relaxed and engaging manner. His advice is solid and the explanations are well thought out.

Michael Skye

Michael Skye

John is a man of integrity, who gives generously of himself to projects and people he cares about.

Ray Edwards

I recommend John every chance I get. If every person I worked with were as committed to excellence, punctuality, value, and unquestionable integrity… the world would be a better place. Highest recommendation.

Sukh Plaha

John is a fantastic and patient tutor, who is not just able to share knowledge and communicate it very effectively – but able to support one in applying it. However, I believe that John has a very rare ability to go further than just imparting knowledge and showing one how to apply it. He is able to innately provoke one’s curiosity when explaining and demonstrating concepts, to the extent that one can explore and unravel their own learning journey. Thanks very much John!

Lewis Howes

John is amazing at building membership sites. He converted one of my sites over from it’s existing (hardly working) platform over to the clean and simple to use WishList membership platform. I highly recommend using John and WishList for any of your membership site needs.

Daniel Mohlendick

On the Freelancing on Upwork course: “This is by far the best course i have watched on Skillshare!! Thank you so much.”

Steve Dimmick

Steve Dimmick

John has provided expert knowledge and advice on multiple occasions that have helped me better serve my clients. John is a Rockstar!

Aaron Gott

Aaron Gott

John has a particular knack for the development and training of others.