The offer is crucial. You can do everything else right, as a freelancer, but if you screw up the offer, you’ll have a miserable time getting clients because they simply don’t want what you have. This is why I rag on the “generalist” web developer approach so much. Most FREELANCE clients don’t want that. If they did, they’d hire an employee. They want a specialist to build them XYZ thing. That change in offer, alone, has helped 100s of freelancers I’ve taught. Here’s a perfect example. After I built Platform University for Michael Hyatt, I started to get a bunch of

I was reading this Instagram post from @martin_lasek. (I definitely recommend following him, BTW.) And, his advice was to let family be your first client to help you get comfortable working with clients. And, one thing he said jumped out at me: “Believe me the fact it‘s family doesn‘t make them an easier client it just makes it easier for you to enter the field of project management, delivering and actually finishing it.” Man! Is that so true? And, I’ve been back and forth on this. Family CAN be a great first client. And, it can help give you that

I got this question on a video of mine: “So how do you get the to pay for your larger fee vs the guy who will do it for 300.” I get this a lot. The “low-baller” problem. So, what I wanna share with you, today, is a dead simple way for not only dealing with low-ballers, but also be able to raise your freelances fees at will… and, not have clients think twice about it. And, it starts with a simple change in how you think about. Why do people buy a Rolex watch when a Timex tells time

There’s lots of reasons: You’re just not that good at what you do. You’re not very good at dealing with people. You picked the wrong market and services to offer. I could go on and on. But, by far, the #1 reason freelancers fail is they never learn how to consistently get clients. They rely on luck or “word of mouth”. They try this and that, but never learn and apply anything consistently. They constantly worry that one day the clients will dry up. And, if that does happen… They have no idea how to fix it. That was me

Man! I’ve made a lot of mistakes in my freelance career. But, each time, I always learned something important that helped me be successful later on. But, these three. These three mistakes were the biggest lessons I learned in 14+ years of freelancing. So, I made this video to just tell you what they are and what to do to avoid them. Give it a watch here: And, I’d appreciate if you’d share it with any freelancers you know. Later, John