“Change your math, change your business, change your life.” Those are the very first words in Dan Kennedy’s book, Almost Alchemy… which I’ve been reading lately. Highly recommended. In the section that quote precedes… He talks about the “den of thieves”… “media, agencies and related ‘professionals’” who were “engaged in a grand deception, if not outright criminal enterprise at the expense of deliberately confused clients.” There’s a similar thing that happens in our little freelancing world. If not intentional, still false and counterproductive. A “gaggle”, as Dan puts it, of experts out there who will lead you astray, in all
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John Morris is exceptional in his ability to give focused insight into Freelancing and starting one’s business. His direct methods inspire confidence in his honesty.
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